User friendliness is the name of the game if you want to build a website that will perform well and help you succeed. That term probably sounds pretty innocuous but if you don’t do it correctly it can be incredibly unforgiving. You’ll know if you do because your bounce time is sky high and nobody stays long. Put some analytics in place so that you can start sussing out your trouble spots and how to fix them. You can even hire a person to run an audit and make sure that your site is meeting all of the criteria for user friendliness. No matter what else you do, if you want your business to succeed you’ll get a move on in this area.
It only makes complete sense that creating a pleasing place for your visitors to learn will be a good thing. Aside from your content, just getting things done like joining your email list must be fast and involve no work. Making everything totally easy and a snap is your job, but it’s one that comes with rewards. Look at anything and everything on your site as something that can be improved, and then set out to make it happen.
Naturally you need to have a design that satisfies people on some level, but it’s not everything in the world. Everything matters to a degree, but it’s the entire overall effect that matters more. The format if your theme and blog with design as well as content presentation is what will have a greater impact. What you want to achieve is successfully selling your message, and yes, everything comes down to selling even when you’re not doing a hard sell. Don’t even focus on making sure your design is as fancy as it can be, but you’ll need to have color coordination that works, rather than clashes.
Much can be said about images because they have different roles depending on the site intent and function. What you should do is read up on tutorials that discuss the best way to use them in content. What you also want to do is make them look good in your content for the best effect. Don’t forget why you’re using digital images, and it’s because they add to the content plus help to hook the readers in more. You can support your arguments or points in the articles with photos, so that’s what needs to happen.
A user friendly website will make your visitors feel like sticking around. There’s a ripple effect and it’s all good outcomes for you if you do it properly and with good intentions. Doing things the right way and adding quality to your blog will send a clear message to Google and all the rest.